Sears: From Retail Giant to Bankruptcy (What Went Wrong?) Explore the complete history of Sears, the iconic American retail empire. Discover how Sears grew from a small mail-order business with a single box of watches to become a giant, changing how Americans shopped, building consumer trust with brands like Craftsman and Kenmore, and its dramatic decline and bankruptcy. Understand the strategic failures that led to its fall. The Start of Sears: Mail Order Catalog and RFD Growth of Sears Stores
20:15
Sears: From Retail Giant to Bankruptcy (What Went Wrong?) Explore the complete history of Sears, the iconic American retail empire. Discover how Sears grew from a small mail-order business with a single box of watches to become a giant, changing how Americans shopped, building consumer trust with brands like Craftsman and Kenmore, and its dramatic decline and bankruptcy. Understand the strategic failures that led to its fall. The Start of Sears: Mail Order Catalog and RFD Growth of Sears Stores
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