It's been nearly 20 years since OK Go released the viral music video for "Here It Goes Again," featuring the band dancing on treadmills. It was shot in one take and cost just $5 to make. Damian Kulash tells Michelle Miller the video started out as "a little joke for our nerdy fans," but it ended up being "a joke for the world." | CBS Mornings
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FacebookCBS Mornings
It's been nearly 20 years since OK Go released the viral music video for "Here It Goes Again," featuring the band dancing on treadmills. It was shot in one take and cost just
CBS Mornings. . It's been nearly 20 years since OK Go released the viral music video for "Here It Goes Again," featuring the band dancing on treadmills. It was shot in one take and cost just $5 to make. Damian Kulash tells Michelle Miller the video started out as "a little joke for our nerdy fans," but it ended up being "a joke for the world.
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Back when MTV was abandoning music videos for reality TV and the internet was a place none of us really understood, we made a habit of putting ourselves in front of a camera with a silly idea, throwing it to the dogs of the world wide web, and seeing where it took us. Before then, a homemade, rudimentary music video like this couldn't have dreamed of winning a Grammy, and we aren't positive, but we're pretty sure that in today's internet age, it wouldn't have a chance either. But "Here It Goes A
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