Party City Holdco Inc. (PCHI) has filed for Chapter 11 bankruptcy protection and has begun to wind down retail and wholesale ...

In its broadest and most straightforward definition, a digital twin is “a virtual replica of a physical object, person or ...

Many platforms are simply repackaging otherwise table-stakes tools and calling them “AI.” Here’s how retail marketers should ...

Dollar Tree has named Michael Creedon Jr. as its permanent CEO. He was named Interim CEO after previous CEO Rick Dreiling ...

Brands and retailers are investing more in cultivating community — not just online, but through immersive IRL experiences.

Ulta Beauty has leveraged generative AI from Nvidia to provide customers with highly realistic previews of desired hairstyles ...

After shutting down its first attempt in 2016, Best Buy plans to launch a new online marketplace built on the Mirakl platform ...

Stop & Shop has appointed Lee Nicholson, currently SVP of Procurement for its parent company Ahold Delhaize USA, as its new ...

Techniques like modeling persist because, when it comes to marketing datasets, a simple axiom still holds sway: bigger is ...

[Update as of Dec. 19, 2024] The U.S. Supreme Court has agreed to hear TikTok’s appeal of the law that would force… ...

For years, brands and retailers have prioritized the customer-facing aspects of omnichannel strategy, from digital marketing ...

The Fresh Market will deploy solutions from VusionGroup across all 166 grocery stores in its fleet next year, adding electronic shelf labels (ESLs), improved inventory management technology and ...