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Simonetta Lulli discussed the need for games studios to change their mindset when it comes to subscriptions. She suggested attempting what works for free-to-play is the wrong approach. "Subscriptions ...
In-game audio advertising company Odeeo has partnered with marketing optimisation platform Claritas to measure the effectiveness of in-game audio ads.
Revenue at South Korean publisher Netmarble declined by 8.2% year-over-year to $502.5 million in Q2 despite new game launches pushing up sales.
My.Games' card strategy game Castle Duels has surpassed 3.5 million installs and generated nearly $13m in lifetime revenue in its first year.
Casual and casino games publisher Playtika has revised its direct-to-consumer revenue share target from 30% to 40%.
AppLovin CEO Adam Foroughi has brushed off Unity's challenge to its ad tech with Vector during an earnings call.
Outfit7’s Talking Tom & Friends: World has launched globally, bringing pranks, tea parties and avatar customisation to iOS and Android.
The company hit $1M in ARR in under eight months, signalling strong early momentum. New titles Roll Masters and Merge Match: Bubble Puzzle, aim to grow its hybrid-casual portfolio. Funds will support ...
It was just earlier this year that NextBeat span-off from Supercell-owned Space Ape, headed up by co-founders Simon Hade, Olly Barnes, and Joe Adams. That move came after the Clash of Clans maker had ...
A third of developers want to see as little AI involve in the development process as possible, according to a Devcom speaker survey.
How Epic vs. Apple and Epic vs. Google are opening up new direct-to-consumer opportunities. The Digital Markets Act is scrutinising App Store policies in the EU. The UK's regulatory body has labelled ...