In January, McDonald's ( MCD) launched its new McValue menu nationwide. The value promotion includes a “Buy One, Add One for ...

Commentary: Here's our review of the Minecraft Happy Meals and Minecraft Movie Meals. You've still got time to try them.

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A Minecraft Movie' and 'Sinners' were able to capitalize on going viral at a time when audiences' attention spans are short.

The last time BTIG analyst Peter Saleh checked in with McDonald’s franchisees, the reality was the landscape was too volatile ...

Notably, McDonald's (NYSE:MCD) could see a Q2 earnings boost from its large-scale promotional campaign in April tied to the release of Warner Bros.' (WBD) A Minecraft Movie. The collaboration ...

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Each had a toy, with the Happy Meal toy being more traditional, and the adult meal toy based on a McDonald's mascot done in Minecraft's blocky style.