I’m always saying that if a gap in the market is obvious to one OEM, it’s obvious to all of them. Generally, if a ...

Ford plans to offer a new four-door, midsize $30,000 electric pickup truck two years from now. The new EV is to be built on a ...

Power up your work and life with the 2025 Ford F-150 Lightning. Find out how you can lease this electric truck for a low ...

Find out where Ford's planned $30K EV truck would fit in today's market in terms of base costs. Stephen P. Schmidt has the ...

"If you can get into a new vehicle for $30,000, it's going to be a good price point," Shane Collins, general manager at Bill ...

Ford has unveiled its 'Universal EV Platform' for significantly more affordable electric vehicles, along with the ...

Henry Ford did not invent the assembly line, but he certainly jump-started a manufacturing revolution by using it to build ...

Ford seems to realize its timing is unfortunate. Throughout their announcement, the company’s top executives kept hammering ...

If Ford lives up to its promise of making electric cars affordable and unique within the next few years, it'll be a welcome ...

Andy goes totally contrarian to the mainstream media when it comes to speculating how Ford’s new minitruck EV platform came ...

Ford Motor Co. will invest nearly $2 billion retooling a Kentucky factory to produce electric vehicles that it says will be ...

Ford unveils a Universal EV Platform for a midsize electric truck, highlighting an "assembly tree" akin to Tesla's "unboxed" ...