Kendrick Lamar’s Apple Music Super Bowl Halftime Show was more than just a musical spectacle—it was a statement. While the ...

Deion Sanders and Nike are continuing to build on their successful partnership with a series of new colorways for the Nike ...

Deion Sanders kicked off Super Bowl weekend with a special appearance at Sneaker Politics, thrilling fans by signing pairs of his Nike Air Diamond Turf "Signing Day" edition.

The sneaker features a full synthetic upper with synthetic overlays, an exposed carbon fiber plate, cable loop speed lacing, ...

Colorado Buffaloes coach Deion Sanders, also known as Coach Prime, released the Nike Air Diamond Turfs, his new sneakers, on Jan. 24.

The Nike Air Diamond Turf sneakers sell out in minutes, 30 years after their 1994 debut, highlighting Deion "Coach Prime" ...

The original sneakers were released over 30 years ago in 1994. After initially announcing that Nike was releasing the ...

Nike is bringing that energy back with the "Signing Day" edition of Deion Sanders' first signature shoe, the Air Diamond Turf. Check out the official photos.

This 2025 iteration of the Air Jordan 3 features a crisp white leather upper, accented by Legend Blue; a shade closely tied to UNC’s iconic palette. See retail photos and more!

Sanders' Air Nike Diamond Turf 1 sneakers released online at 10 a.m. ET on Friday for $150 on Nike's website and were eventually sold out later in the afternoon (h/t USA Today's Jonathan Limehouse).

NFL Hall of Famer Deion Sanders' signature Air Nike Diamond Turf sneakers are back now that he and the sneaker maker have reconciled and agreed to continue their relationship after years of not ...

NFL Hall of Famer Deion Sanders' signature Air Nike Diamond Turf sneakers are back now that he and the sneaker maker have reconciled and agreed to continue their relationship after years of not seeing ...