Steph Curry Spoke Out About Ending His 12-Year Partnership With Under Armour

Under Armour announced November 13 that it's cutting ties with Golden State Warriors star Stephen Curry. The two have been ...
Washington Examiner

Under Armour stays on track in new running shoe ads

Under Armour doesn’t want to be your parents’ shoe company. The Baltimore-based sports apparel firm is gearing up for the release of its running footwear line on Jan. 31 with three new 30-second ...

Under Armour splits with Steph Curry, leaving NBA legend free to find a new business partner

Under Armour announced mutual split with Curry Brand, effective immediately, to focus on what CEO Kevin Plank called the ...
Retail Dive

Under Armour breaks with Steph Curry as restructuring program expands

After more than a decade of working together, the NBA star and his Curry Brand will separate from Under Armour.
SGB Online

EXEC: Analysts Generally Positive on Under Armour’s Split from Steph Curry

Peter McGoldrick at Stifel, who has a “buy” rating on UAA at a $9.00 target, said the separation of the Curry Brand and ...
MediaPost

Under Armour Announces Ads To Run Jan. 1

The multifaceted running campaign will showcase its Spring 2009 running footwear and apparel at an exclusive launch event in New York City. As a reflection of Under Armour's brand positioning of ...

UNDER ARMOUR AND STEPHEN CURRY AGREE TO CURRY BRAND SEPARATION

Under Armour, Inc. (NYSE: UAA, UA) and Stephen Curry today announced plans to separate Curry Brand from Under Armour, ending ...

With Steph Curry Sales Off Peak, Under Armour Separation Makes Sense, Market Watchers Say

Under Armour's decision to part with Stephen Curry is part of a restructuring plan that will see the apparel and shoe firm ...