Nike says this “modern shoe built on the air Jordan legacy” has “cloud-like cushioning and design elements that echo the AJ4.

"The most comfortable Jordans I have ever purchased. This is my second pair this year. I like the styling as well!" ...

NBA stars have partnered with shoe companies to create signature shoes for years. Here are the 10 NBA players with the most ...

Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt Damon and Ben Affleck 2023 film ‘’Air.’’ Collaborating with ...

So Vaccaro asked Packer to come to Nike's post-Olympic party and sit down with Knight — not knowing exactly what he’d say about Jordan. But by the end of the meeting, Knight was convinced. " ...

The reality star announced on Tuesday that she’s partnering with Nike to launch an all-new brand: NikeSkims. With the tagline “Designed to Sculpt; Engineered to Perform,” the partnership is ...

rather relying on acquisitions or tapping popular athletes (i.e. Michael Jordan) for apparel. Financial terms of the brand wasn’t revealed. Nike said that Skims “proposed a shared product line ...

Nike and Skims have been working on the brand since October 2023, according to The New York Times.It marks the first time that Nike has ever joined with an existing, outside firm to launch a brand ...

By Jacob Gallagher More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim Kardashian can help it do the same for women’s activewear.