Jordan Brand announces its Class of 2025 NIL athletes, adding elite prospects whose talent, lineage, and leadership align ...

As legend would have it, after receiving a letter from the NBA in 1985, Nike paid a $5,000 fine every time Michael Jordan wore black and red shoes, which violated the league’s then dress code rules.

UConn’s Sarah Strong signed an NIL deal with Jordan Brand, joining a group of men’s basketball stars on Monday.

The start of 2025 is still days away, but one of the new year’s biggest sneaker campaigns is already underway as Nike, Inc.’s Jordan Brand prepares for its 40th anniversary. Celebrations for Jordan ...

The great ones make it look easy, sometimes, too easy. That was the name of Jordan Brand's musical released on Saturday, and the theme continued with Napheesa Collier's 2025 WNBA All-Star Game MVP ...

Basketball fans are always nostalgic for old-school uniforms. However, Jordan Brand just unveiled the 2025 NBA All-Star Game uniforms, which are instant classics. For the eighth consecutive year, ...

Check our Sneakers news for more upcoming releases and breaking content! The entire Jordan Brand family gathered recently to celebrate the unveiling of the latest Air Jordan 40, Michael Jordan’s 40th ...

Charlotte Hornets rookie Kon Knueppel has reportedly signed a multiyear shoe and apparel endorsement contract with Jordan Brand, according to Nick DePaula on X. Knueppel was a second-team All-ACC ...

Vice President of Growth & Engagement at CBS News and Stations Jennifer Earl is the Vice President of Growth & Engagement at CBS News and Stations. Jennifer has previously written for outlets ...