Overview: Digital marketing books explain long-term strategy instead of short-lived tricks.Strong marketing relies on clarity ...

Digital marketing specialists are in demand and getting average salaries of over $75,000. Find out the qualifications you ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

A digital marketing course is a good entry point for anyone wanting a career in SEO or online marketing. It can help to provide a basic knowledge base as a starting point. You can build many different ...

Choose your path to attracting an audience and taking advantage of SEO with this variety of digital marketing courses. Digital marketing is key for businesses that wish to increase brand awareness and ...

It's been a long time coming, but in Chicago as elsewhere, the line between traditional and digital marketing is barely visible, if not altogether gone. The numbers reflect the increasing importance ...

"Relevance" is a term thrown around a lot in the marketing world. Sometimes it's associated with (or confused for) "targeting," though the two aren't synonymous. In marketing, relevance is used as a ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

Is your company using the right metrics to measure marketing success? According to Rob Begg, CMO of relationship analytics platform Introhive, there are a few key metrics digital marketers should know ...