From AI to a more stable economy, contributors to Research Live's preview series for 2025 give their reasons for optimism for the year ahead.

Christopher Barnes, president, Escalent The consumer’s wariness about inflation. People are struggling, and they can’t afford to pay more for goods and services. If costs increase, it’ll be a breaking ...

What has been the biggest disappointment or anti-climax of the year? Insight professionals talk uncertainty, the US election, polling and the decline of customer experience scores.