Liberty Mutual's CMO Jenna Lebel explains how the insurance brand's flubbed line has turned into its latest mascot.

BetterHelp's campaign includes partnership with a singer-songwriter and AARP, and the podcast "Mind If We Talk?" ...

A federal judge on Monday temporarily blocked Paramount from completing its $110 billion acquisition of Warner Bros.

Matt VanDyke has been named CEO of Stellantis' Ram brand and Allyson Witherspoon has been named CMO for General Motors' Buick ...

Measuring performance across artificial intelligence (AI) has always been a bit of a mystery, but recently OpenAI introduced a new approach to measure the value of AI investments. OpenAI's approach ...

Web users based in the U.K. have appealed an order dismissing their class-action complaint against PayPal's Honey, a browser extension that offers downloadable coupons.

X has completed the rebuild of its Android app - a process that head of product Nikita Bier describes as "one of the largest engineering projects" the company has undergone since Elon Musk took over ...

A marketplace that centralizes curated ad inventory like connected TV, online video, display, and audio ads will clean the ...

Few debates in marketing have wasted more time, energy, and money -- not because either discipline lacks value -- but because ...

The expansion includes the launch of the Trail Creators Program, bringing together outdoor storytellers to inspire ...

CIMM report says children's viewing has scattered across YouTube, streaming and gaming while measurement has fallen behind, raising fresh questions about privacy, ad dollars and whether Big Tech can ...

Web users based in the United Kingdom have appealed an order dismissing their class-action complaint against PayPal's Honey, a browser extension that offers downloadable coupons.