News

Catalog ads now support dynamic overlays – sticker-style labels that highlight prices, discounts, and free shipping.
YouTube's AI Overviews test could reshape how users find videos. Will it boost discovery or cut into views for creators and ...
OpenAI CEO Sam Altman has previously said he hates ads and he was concerned about products that manipulate the truth to suit ...
Google's expanded feature brings streamlined purchasing to Demand Gen campaigns on YouTube, potentially increasing conversion ...
The DOJ’s proposed Google breakup targets Search, Chrome, and ads to boost competition. Here's everything you need to know.
ROAS doesn’t equal profit. Learn the metrics that actually tell you if your ads are working – and how to implement them in ...
Channel controls for Demand Gen lets you precisely target YouTube Shorts, Gmail and other visual platforms, with detailed ...
Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.
Learn all about Life Events segments, how they let you target users experiencing major life transitions, implementation tips, ...
Google’s AI Overviews are significantly decreasing clicks to traditional organic listings, especially for non-branded, ...
Google also reported that AI Overviews have 1.5 billion users – even though AI Overviews are a default search feature, not a product.
Google Ad spending grew 9% while Microsoft Ads saw stronger 17% growth and PMax campaigns showed deteriorating performance, ...