Collective Artists Network, India’s largest celebrity management company announces the launch of its Dubai office.

The world of restaurant marketing is undergoing a seismic shift. As the competition for diner attention heats up, traditional approaches are no longer enough.

Awkward Ads is a young, agile, and creative agency specializing in culturally authentic storytelling across the MENA region. Sony AbdelMohsen is a partner and the Regional General Manager at ...

The Game LLC, the licensed operator appointed by the General Commercial Gaming Regulatory Authority (GCGRA) to manage The UAE Lottery, has partnered with Takalam.

McDonald’s UAE introduces its latest menu item; the McCrispy - a chicken burger that delivers a flavorful crunch. McDonald’s UAE introduces its latest menu item; the McCrispy - a chicken burger that ...

Dragon Mart, the world’s largest Chinese mall and trading hub for Chinese products outside of China, celebrated 20 years of vibrant trade and cultural exchange by setting a Guinness World Record™ ...

<p>Lebanese media planners crawl towards the multiscreen world of brand building Since the revolutionary invention of the Internet, media channels have been changing year after year, urging agencies ...

“We live in an amazing world and we waste it on the crappiest generation of spoiled idiots; everything is amazing and nobody is happy.” That’s a pretty harsh judgment by Mexican-American comedian ...

Last year’s brand safety debacle brought to light some key issues with digital advertising. Among these were viewability and ad fraud. According to WPP’s global agency, The&Partnership, ad fraud was ...