A Torrance tradition continued on Wednesday, Jan. 1, with a little help along the way. The city’s float, “What a Beautiful ...

Artistic Entertainment Services (AES), the award-winning Rose Parade float builder, announced today it won nine trophies for its float entries at the ...

Gayle Anderson continued our series of reports on the Rose Parade Floats being constructed and decorated by Artistic Entertainment Services (AES). This Azusa based company is handling 16 of the ...

Gayle Anderson continued our series of reports on the Rose Parade floats being constructed and decorated by Artistic Entertainment Services. This Azusa-based company is handling 16 of the 2025 ...

Bob Mellano is supplying the flowers and foliage for 21 of the 39 Rose Parade floats. The Hearts rose is grown outside Bogotá ...

The San Diego Zoo and Wildlife Alliance's float took top honors in the Tournament of Roses Parade for the second consecutive ...

Volunteers and employees prepare floral-covered floats for the 2025 Rose Parade on New Year’s Day in Pasadena.

Throughout this crucial week, volunteers are dedicated to making sure every detail - right down to the final flower - is ...

A look inside Artistic Entertainment Services as volunteers swarm to complete a fleet of floats in time for January 1st ...

The Downey Rose Float Association won the Founder’s Award in the Tournament of Roses Parade this year for its float “Our ...

The San Diego Zoo has taken top honors in the Tournament of Roses Parade for the second consecutive year, winning the 2025 ...