Here's how stock buybacks have boosted EPS
Alphabet said it spend $15.55 billion on share repurchases during the fourth quarter, and bought back $62.22 billion worth of stock in 2024. That helped lower the number of shares used in calculating ...
Alphabet paid more for traffic in Q4, but it was less than expected
Alphabet reported traffic acquisition costs of $14.85 billion, up 6.2% from a year ago, but less than the FactSet consensus of $15.03 billon. Relatedly, the company said sales and marketing costs fell ...