Washington Square Park seems to be filled with people who have a bad case of "main character syndrome" these days.

Medical influencers and social media, having changed the ways in which physicians communicate, now carry certain ethical responsibilities.

Social media influencers (SMIs) can perpetuate the flow of misinformation online because of the unique relationship they have with their followers, research led by Cardiff Business School finds. For ...

Social apps like Instagram and TikTok have their attention set on AI, and it's making some creators feel like an afterthought.

Viral Spike Marketing launches a PR campaign system helping influencers and artists gain media coverage and strengthen ...

Millions post videos on TikTok, Instagram and YouTube, but how do they make money from it? Well, it sure doesn't happen easily. Four local content creators explained how these platforms reward ...

From child social media bans in Australia to advertising restrictions in France and gambling limits in the Netherlands, regulators are expanding digital controls worldwide.

Some social media influencers have latched onto thrifting as their niche for content, making video after video roaming the ...