The Nike Court Legacy Next Nature Sneakers, which are designed to honor the deep history behind tennis culture, are 25% off ...

JuJu Watkins has sparked consumer frenzy with her second player-exclusive Nike G.T. Cut 3 "JuJu Watkins" colorway, which sold ...

This week’s version features a dark and stealthy combination of charcoal grey and black. If Darth Vader played basketball, he ...

In a stunning display of generosity and team spirit, USC women’s basketball star Juju Watkins has showcased the profound impact of Name, Image, and Likeness (NIL) partnerships by gifting her teammates ...

As his sneaker free agency continues, Steph Curry suited up in Jimmy Butler's signature Li-Ning JB 4 "Batman." ...

No one has been having better 2025 than Teyana Taylor. From back to back hit movies like Netflix’s “Straw” and “One Battle ...

Jordan Brand reveals its Class of 2025 NIL roster sourced from Nike's announcement. New class includes four elite prospects ...

Indiana Fever star Caitlin Clark played an indirect role in Stephen Curry's departure from Under Armour, according to ...

One sore point for Curry was the attempt last year to recruit Caitlin Clark to join his brand, according to people familiar with the matter. He and the company pursued the phenom, but Under Armour's ...

Davante Adams became the latest athlete to opt for Nelly Korda’s trending Nike edition shoes. A few days ago, LeBron James ...

The Trump administration’s sprawling new tariffs took effect in August, and U.S. consumers are starting to feel the heat. The ...