Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively.

Introduction to Mail Marketing Mail marketing remains one of the most effective digital marketing strategies, offering ...

Please visit the DDH AI Council Resource Center to download the eBooks and practical guides.

A consistent brand helps your plumbing business stand out. Use the same logo, colors and tone on your website, social media and materials to build trust. Add digital strategies like Google Business ...

The Mondelez marketer is the first in the snack category to take advantage of Sponsored Snaps, which include a link to make a purchase.

Pinterest's shares rose 20% on Friday as it forecast first-quarter revenue above estimates, indicating that its AI-powered ...

The Information Commissioner's Office (ICO) has launched a free online tool to help organisations ensure their direct ...

When artists and brands collaborate on infrastructure, they can ensure their most dedicated fans-not just the most ...

By Samuel OWUSU ADUOMI In today’s fast-evolving business landscape, Public Relations (PR) is no longer a peripheral function—it is a strategic necessity. Organisations across industries are realising ...

African startups must embrace digital B2B marketing strategies or risk falling behind in an increasingly competitive market.

Del Monte continues to enrich lives and nourish Filipino families through its beloved products. With the launch of its TikTok Shop, the brand has significantly expanded its reach, achieving a 950x ...

Sairam Ranganathan of Wavemaker India unpacks how the agency is integrating AI with human creativity to enhance performance ...