X, Apple and Elon Musk

Apple is once again advertising on X, more than a year after stopping all ads on the platform
Apple is once again running ads on the social media platform X, after the company previously stopped all advertising on the website due to the presence of objectionable content on it.
Apple Is Back With Ads On X After Halting Platform Spending In 2023 Over Elon Musk's Posts
What Happened: Apple was one of several companies that paused or halted spending on X after Elon Musk, owner of the social media platform, agreed with and increased the reach of an antisemitic X post in November 2023.
Apple Resumes Advertising on Elon Musk’s X After Months of Suspension
Apple is not the only company that has resumed advertising on X after pausing it. Disney, IBM, Comcast, and Coca-Cola have also restarted ad campaigns, signaling a slow return of major brands to the platform. Disney, one of X’s biggest advertisers, resumed its ads in November 2024.
Apple Resumes Advertising on X After 15-Month Hiatus
The tech giant had previously suspended its advertising activities in November 2023 following controversial remarks by Elon Musk.
Apple is advertising on Elon Musk's X again
Apple removed its ads from X after Elon Musk backed a series of antisemitic posts from far-right users on the social media platform. Around the same time, a new report found that ads from companies such as Apple were being served on pro-Nazi content on X.
Apple has started advertising on X again
The iPhone maker was one of many advertisers to pause ad spending in 2023 following controversial posts from Elon Musk.
Apple Resumes Advertising on X
Apple this month started advertising on X for the first time in more than a year. The company had stopped advertising on the social media platform
Apple CEO Tim Cook Is a Severed Lumon Employee in ‘Severance’ Season 2 Promo
“Severance” stars Adam Scott as severed Lumon employee Mark Scout. In the second season, Mark and his co-workers learn “the dire consequences of trifling with the severance barrier, leading them ...
‘Get ready’: New iPhone could be revealed in days after Apple CEO’s cryptic post
The highly anticipated new low-end iPhone could be days away after the Apple chief announced a product launch for next week.
Apple returns to advertising on X after a year-long break
Apple has resumed advertising on X after a year-long pause. The company is promoting Safari’s privacy features and Apple TV+ ...
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Apple CEO Tim Cook says he does not plan to retire in the 'traditional' way
Apple CEO Tim Cook said he plans to retire eventually but does not think he will ever want to stop working.Beata Zawrzel/NurPhoto via Getty Images Apple CEO Tim Cook said he plans to retire ...