After testing TikTok and Reels-style short video feeds, the streaming platform is also expanding into video podcasts, a space ...

Each episode features a distinct home shaped by location, lifestyle and family life, while the new season also introduces a ...

Drawing on years of shopper studies, the report by Ipsos divides purchases into three categories: essential commodities, casual indulgence, and pleasurable indulgence.

The 'Shots' is built for vertical viewing and includes features such as scroll-based navigation, auto-play of the next ...

Roopa Badrinath of Turmeric Consulting argues that advertising must rethink hybrid work, manager accountability and trust, as ...

The partnership aims to strengthen the bank’s brand narrative, improve stakeholder communication and reinforce its ...

Before joining The Hindu, Sethi spent more than three years at Social Beat, where she last served as Associate Vice President ...

Here's a look at how Publicis India was built through acquisitions, the work that defined it, and what its integration into BBH India signals for Indian advertising.

Poddar will focus on refining Reaviva’s brand positioning, strengthening go-to-market efforts and building marketing systems ...

Led by founder Zeba Madni and co-founder Supriya Ullengala, the agency operates as a platform for brand strategy, influencer marketing and creator development.

Sharma will oversee the development of the platform's AI systems used for story ideation, drafting, editing, emotional toning ...

EaseMyTrip's Manmeet Ahluwalia explains what winter travel demand reveals about new-age trip planning, platform trust, and intent-driven marketing.