Thred Media is a confluence of culture, creativity, and collaboration. Our ethos relies on the unique contributions of a diverse collective of forward-thinking individuals who strive to add value ...

Manosphere figurehead and notorious misogynist Andrew Tate has the #1 bestseller spot on Substack this week. Is the platform at risk of becoming as toxic as every other social media platform? Andrew ...

Data by Measure Protocol has found that Gen Z spends the most time on TikTok compared to any other app. However, only 83% of teens use TikTok compared to 87% on Instagram. Here’s some news that is ...

Young people face a world of uncertainty. Climate change, political turmoil, growing wealth inequality, and many more knock-on capitalist trends have caused a rise in nihilistic attitudes. What is ...

Young people are somewhat synonymous with technology; well, with the smartphone at least. From Facetune to Capcut, Gen Z are well equipped with social-first skills – many of them have even established ...

Gen Z spending on games has bottomed out, according to American research firm Circana. What are the factors at play? Do I really need electricity and hot water this month? Screw it, I’m getting the ...

For stock trading, investment portfolios and savings advice, Gen Z are using social media platforms like LinkedIn and TikTok more than ever, which could have long-term ramifications for trading firms.

Welcome to the latest edition of The Gen Zer. This week, we discuss the fashion brand’s winning relationship with Gen Z, as well as self-compassion amongst young people, our attitude to car culture, ...

Reports show that young people are using search engines differently to their parents, opting to trust TikTok and Instagram recommendations directly sent from friends over Google. SEO experts should ...

Kai Cenat is under scrutiny again, but this time it’s not about setting off fireworks in his room or being shite at Elden Ring. It involves a school in Nigeria, and we’re trying to find the line ...