Bain’s comprehensive survey reveals global trends, but customer priorities in a transforming auto industry are split by ...

Many CPG commercial models are outdated for a new reality in which most shoppers research online, and increasingly more ...

Cutting costs and waiting for recovery won’t work in a structural reset. Winners will boldly pursue a clear advantage.

AI is pharma’s newest customer and channel. Winning both requires evolving the strategy and go-to-market model.

Moving past the founder can be challenging, but installing the next generation of leaders is an opportunity to make the firm stronger.

If AI lets your engineers write code 5 to 10 times faster, what happens to everything that runs after the code ships?

With 40 distinct kinds of value, B2B managers can identify what matters most to each set of important stakeholders.

Survey data shows what revenue and margin winners do differently—and how to build a similar system.

India is a critical consumption engine globally, poised to capture one in eight incremental consumption dollars over the next five years. In 2025, overall consumption and discretionary spending ...

For the full research report in conjunction with Bessemer Venture Partners, see “The 2026 Healthcare AI ROI Scorecard” on bvp.com. The AI payoff in healthcare has arrived: Executives are seeing 3.5 ...

Not satisfied with small but steady growth and cognizant of an increasingly competitive landscape, the leadership of a European telecommunications provider turned to us for support. Given the ...

While all revenue and profits ultimately come from customers, most companies place more emphasis on product P&Ls and functional budgets than on customer value. We pioneered the concept of Customer ...