In Chicago, apartment rental platform Domu recently launched a campaign that places local influencers directly onto CTA buses ...

As the travel influencer market grows toward $17B, niche travel influencers using credible, transparent content are gaining a competitive edge.

Social media influencers (SMIs) can perpetuate the flow of misinformation online because of the unique relationship they have with their followers, research led by Cardiff Business School finds. For ...

The “influencer accent” is taking over TikTok. If you don’t know what I’m talking about, scroll through your FYP page and listen. British singer-songwriter Cassyette pointed out this trend in a recent ...