BERKELEY, Calif. (KGO) -- From chimes of the clock tower, the Sather Gate and that cursive Cal, icons of UC Berkeley are all over campus. But on Tuesday, the university rolled out an "updated brand ...

The University of California on Friday suspended a new, modern looking logo after receiving widespread criticism about the contemporary design replacing the venerable institutional seal.University ...

CALIFORNIA (KTLA) — The University of California unveiled a new logo for advertising and documents, but not everyone was happy about the change. Some students and alumni started an online petition to ...

The new logo (top) and the old logo (bottom). The old logo will still be used on official documents and diplomas. The new logo will replace more informal systemwide news and communication. The ...

Take Two translates the day’s headlines for Southern California, making sense of the news and cultural events that affect our lives. Produced by Southern California Public Radio and broadcast from ...

UC Berkeley revealed an updated logo May 21, causing online controversy, including a Change.org petition that garnered more than 3,500 signatures to reverse the campus’s rebrand. The logo change ...

While scrolling through social media, some users may have noticed that UC Berkeley’s logo changed on Tuesday for the first time in more than a decade. A yellow letter “B” in a serif font, surrounded ...

The University of California logo is recognized and revered worldwide – but seven years ago, it almost fell by the wayside. In December 2012, the UC released a new logo, which was soon met with ...

Something was noticeably absent from the group of three letters in Wednesday’s paper taking issue with the University of California system’s new but not necessarily improved logo: a counterpoint. The ...