At right is a decidedly familiar figure — the Travelocity Roaming Gnome, which first began appearing in the Southlake-based online travel agency’s ads way back in January 2004. Or is it? Because, you ...

Online travel company Travelocity has launched a multi-dimensional "Roaming Gnome" advertising campaign. The Roaming Gnome, a two- foot original character with a red hat, will be featured in a series ...

Online travel agency Travelocity added its first augmented reality (AR) experience to its mobile app, letting people take pictures and videos that show a digital overlay of the brand's Roaming Gnome ...

Travelocity is on the hunt for its gnome mascot, and as part of a quirky new marketing campaign is asking the public for help finding him. Travelocity last month began airing a TV spot with its iconic ...

In what is a rarity within the advertising world according to AdAge, Travelocity has chosen Durham-based McKinney as its agency of record after a two-year hiatus. The Roaming Gnome, which McKinney ...

SOUTH LAKE TAHOE, Calif. – Participants have one more hour to decide if the Travelocity Roaming Gnome should visit Tahoe or Utah this winter. The gnome began hosting a voting contest last week on his ...