While AI startups dominate deal-making news, investment firms of the ultra-rich are still keen on sports.

If you’re a right-footed soccer player with two left feet, don’t give up just yet. A new sensor-laden ball is about to bounce onto the scene that could be your best chance to improve your skills, ...

Imagine having a coach in your soccer ball. That's essentially what InsideCoach says it has done, by creating a smart soccer ball that can monitor a player's skills, track progress, provide tips on ...

Which smart soccer ball is best? Smart soccer balls are just like any other soccer ball, only they include one or more extra technical abilities that allow you to improve in various ways. It can be ...

A new training device is claimed to make you a better soccer player, even if you're practicing by yourself. It's called Voon Soccer, and it electronically assesses your performance in tens of ...

MEMPHIS, Tenn. — Meet Chrissy Song. This mother of four played soccer for Ole Miss and a couple of semi professional teams. Now she spends her days coaching the next generation of soccer players. Song ...

Last week, adidas and Major League Soccer announced that the league will integrate the miCoach Elite System league-wide in 2013, marking the world's first "Smart League." The announcement comes ahead ...

Ongoing controversies resulting from the Video Assistant Referees (VAR) in soccer have reignited the debate about to what degree technology should infiltrate the sport. Detractors say the introduction ...

We live in a time when even the most conventional things around us, like balls to play sports, are becoming smart in some way. Over the past few years, brands such as Adidas and Wilson have introduced ...