Southern Tide is extending its reach by partnering with Rheos Nautical Eyewear on a collection of sunglasses. This marks the first eyewear collection for the Oxford Industries-owned brand known for ...

DURHAM – Back in 2015, Jake Berton and his now wife, Rebecca, took a road trip across the country. Every time they’d go out on the water, they’d come back with Jake inevitably needing to buy a new ...

DURHAM – Ever go out on the water and have a pair of shades go overboard? If the answer is yes, you’re not alone. It’s a common tale for watersports lovers. That’s why Jake Berton and his wife, ...

Rheos is known for creating sunglasses that float if dropped in the water and have reinforced hinges designed to withstand three times the force of standard sunglass hinges. The Rheos x Southern Tide ...