The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" stars a polar bear – long ...

Pepsi has released its Super Bowl ad, "The Choice", featuring a polar bear who chooses Pepsi Zero Sugar over Coke Zero Sugar in a blind taste test.

Not only that, but the way they're standing appears to parody a now famous kiss cam moment featuring the now former ...

For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, and do it in a way that makes ...

In a new ad slated to air during Super Bowl LX on February 8, Pepsi lures a Coca-Cola stalwart, a figure meant to be seen as ...

With Super Bowl LX less than two weeks away, brands are already making headlines with early ad releases. This year, Pepsi has ...

Pepsi kicked open the door to the soda wars again with a Super Bowl commercial that instantly grabbed attention and refused ...

Last night’s Super Bowl featured a familiar mix of celebrity cameos, inside jokes and, of course, Clydesdales. Less familiar, perhaps? A choir of singing toilets.

Two bottles of Coca-Cola and a bottle of Pepsi. Soeren Stache/picture alliance via Getty Images (Soeren Stache/picture alliance via Getty Images) Pepsi not only used the Coca-Cola polar bear ...

Add Yahoo as a preferred source to see more of our stories on Google. CHICOPEE, Mass. (WWLP) – Pepsi has unveiled its Super Bowl LX campaign, “The Choice,” featuring a polar bear who chooses Pepsi ...