Hasbro, a leading games, IP, and toy company, returns to the North American International Toy Fair® in New York (March 1-4, ...

Toy Fair 2025 featured no shortage of plush toys, but when it came to scouting out the best *new* collections, Atamas ...

New York Toy Fair 2025 debuted this past weekend and Hasbro had new two Marvel Legends releases up their sleeve for the event ...

New York Toy Fair 2025 debuted this past weekend and Hasbro had new two Marvel Legends releases up their sleeve for the event ...

Hasbro took the opportunity to release some new Transformers, this time from the Transformers: Age of the Primes and Void ...

Display your love for Marvel Comics' greatest villain, Doctor Victor Von Doom, with this new Marvel Legends Premium Roleplay ...

Crystal Ball, the G.I. Joe character created by Stephen King, is getting a cool and creepy new action figure courtesy of ...

Re-issues for the Transformers action figures Nova Prime and Nacelle have launched! If you happened to miss them the first go ...

Get ready to take on The Fantastic Four and become Doctor Doom with this new Marvel Legends cosplay helmet from Hasbro.

If you're a fan of Insomniac's Spider-Man video games, you can build your own Spider-verse with an upcoming series of budget-friendly action figures. As part of its Marvel Legends line ...

Mattel's deal with Warner Bros. Discovery to make toys related to the DC brand could fuel more toy sales and help Mattel ...