Advertisers report Google's AI Max for Search is underperforming, with costs up to 90% higher than traditional methods, ...

Google has announced a new Google Ads search campaign feature named AI Max. Google says AI Max for Search campaigns is a "new, one-click feature suite" that brings you a "suite of targeting and ...

Google could soon launch a new feature in Google Ads called “Search Max,” designed to deliver smarter, more adaptable ad performance in response to the evolving search landscape. What’s happening: ...

Google brings long-awaited brand inclusion controls gives advertisers more precise management of which brands appear in their shopping ads.

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

Advertisers can now reach drivers through Waze and gain deeper visibility into campaign performance with Google’s latest PMax ...

In the beginning, there was only Search. Then Google said, “Let there be Shopping.” And so began the golden age of search advertising. Fast forward, and machines now perform the more granular and ...

Some advertisers are seeing the newly announced and much anticipated channel reporting for Performance Max campaigns within the Google Ads advertiser console in the wild. This was announced about a ...

Google’s AI Max feature gives you a faster way to expand on queries and dynamically create new ads and assets with one click. Google Ads today announced AI Max, a new tool to reach untapped queries ...