Jason Robert Keef clutches a baby doll, contorting his face into a series of expressions: shock, then excitement and finally bemusement. He pauses for a second before grinning widely into the camera ...

In 1912, the Cracker Jack company made a fateful change to its business strategy. Starting in 1910, every box of the caramel-corn snack had contained a coupon, perhaps for a household appliance, or ...

In 2016, every kid wanted a Hatchimal, and parents were running around coughing up lots of money to make sure their child got one. This year, the hot toy for the holidays is something called the ...

If you've been keeping tabs on the hottest toys to get for your kiddos this holiday season, then you're likely already pretty familiar with the LOL Surprise! Dolls -- the millennial-inspired fashion ...

'We felt it was time to create a doll line free of labels," said a Mattel representative. The creators of Barbie want children to "express themselves freely" with their toys. On Wednesday, Mattel ...