Pinterest has agreed to acquire tvScientific, a connected television (CTV) advertising platform that automates and optimizes ...
CTV confirmed today initial midseason premiere dates, delivering compelling content and engaging entertainment with hit ...
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Can TvScientific buyout for CTV platform propel Pinterest's shares?
Pinterest, Inc. (PINS) has inked a definitive agreement to acquire tvScientific, a firm specializing in a connected TV (CTV) ...
CTV isn’t an emerging channel anymore; it’s a fully established, essential part of the media mix. Advertisers now understand ...
Scale, investment in measurement solutions and newfound connected TV prowess is turning the retailer into an advertising ...
On December 11, Pinterest, Inc. (NYSE:PINS) announced that it has signed a definitive agreement to acquire tvScientific, a ...
Mike Shaw, Director, EMEA Ad Sales at Roku, and Richard Halton, Managing Director at Roku UK, have shared their TV advertising industry predictions for 2026.
The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...
On December 4th, Business of Apps ran a webinar in partnership with Verve that featured speakers from Verve, Dataseat, and Kochava. Moderated by Nicole Weiss, the session focused on how Connected TV ...
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