Now, Utsumi-san said that SEGA is looking at doing the same, stating that the company finds subscription services “very interesting” and that it was “evaluating some opportunities” of its own. “We’re thinking something — and discussing something — we cannot disclose right now,” he added.

In a recent interview with the BBC, Sega president Shuji Utsumi said the company is potentially considering its own game streaming service. The Latest Tech News, Delivered to Your Inbox

If hearing the "Sega" scream from your early Sega Genesis days still brings a smile to your face, you'll be happy to hear Sega is still in business. It has changed from being a console maker, to one focusing on different aspects of its intellectual properties.

It's another sign the industry is moving away from owning games - some fear that means gamers having to "shell out more."